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Built around your booking platform.

We've spent years working through the ins and outs of studio booking platforms. We design your website around the one you use, and help you choose or switch if you need to.

Your site, your platform.

Who does what. Getting this split right is most of the job.

On your website

  • Class types, explained for beginners
  • Prices and the intro offer, as real text
  • Instructor profiles
  • Location, opening hours and FAQs
  • Everything search engines and AI read

In your booking platform

  • The live timetable
  • Payments, packs and memberships
  • Waitlists and reminders
  • Member accounts and the app
  • Reports on who books what

Choosing a platform? Start here.

Answer these five questions before you book a single demo. Your answers tell you which features to put first when you compare. We don't recommend a platform here, because the right one depends on your answers and your budget.

  1. Do members book a specific bed, bike or spot? If yes, spot selection on a phone comes first.
  2. What do you mostly sell: memberships, class packs or a mix? That decides whether membership tools or pack and credit tools matter most.
  3. Do you want your own branded app?
  4. How many locations will you have in two years? Two or more means one login for members and reports for each site.
  5. Do you want to be found on a booking marketplace, and what will that cost?

Take your answers to every demo. Or bring them to us and we'll help you compare.

Switching platforms, without the chaos.

A switch is a move, not a toggle. This is how we plan it.

1

Plan

Pick the date, the quiet week and who does what.

You get
A switch-over plan
2

Move

Members, credits and memberships, checked twice.

You get
Nobody loses a class
3

Rebuild

Website embeds, links and booking journeys.

You get
Every route to a booking tested
4

Tell

Members hear about it before it happens.

You get
Emails and a how-to page
5

Switch

Go live, then watch the first week closely.

You get
Fixes the same day

In practice

No items found.

Where this fits

This isn't sold on its own. It's part of a fixed-fee offer, priced before we start.

Book a discovery call

What studios ask us about booking technology

Should my site use the platform's booking widget or a custom flow?

Use the platform's own booking tools for the booking itself, and design everything around them. A custom flow built on top of a platform adds cost and breaks when the platform changes.

What we design is the journey into the booking: how classes, prices and the intro offer are presented on your own pages, where the widget sits, and what it looks like on a phone.

Can search engines read my timetable?

Often not well. Embedded timetables load from the booking platform, not from your site.

So the things you want found (class types, prices, the intro offer, your location and opening hours) go on your own pages as real text, with the right structured data.

Which platforms do you work with?

Mindbody, Momence, CodexFit, Mariana Tek, bsport, Arketa, Glofox and Virtuagym. If you use something else, ask. Most platforms can be designed around.

Are you official partners?

No. wellfounded isn't an official partner of any platform listed. We work with each platform's own booking tools and integrations.

Taking founding clients

Opening a studio, or ready for what's next?

Tell us where you are. We'll tell you honestly how we can help.